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New business Generation model

Data is the new platform — Tech

Woman with futuristic data screenWhen thinking about the value of the data a company collects vs. the traditional value of the product it may produce, collecting and analyzing broad categories of customer + product data is becoming equally — if not more — valuable than the product itself.

And, if the data is becoming so valuable, then analyzing and mining it ought to provide incremental revenue streams beyond the traditional product-based business model. But consider going one step further: If treated right, access to enough quality data would be valuable to others outside of your enterprise too – assuming the correct federation and business models were constructed.

This accretion of value around large data sets – particularly alongside an external ecosystem – is analogous to what we’re familiar with in the product world: The Platform. Indeed, we may find that entirely new business models based on data platforms may arise from legacy product companies.

What Constitutes a Platform?

In the traditional world, the platform is a piece of core technology and/or IP that third-parties write to or build upon, frequently using APIs. The platform helps form a market with value and inertia that attracts third-parties to provide complementary solutions. In turn, the ecosystem of third-party products is made more valuable because they are associated with a platform.

In the new analogy, core data can become a platform. If there is sufficient size and uniqueness, if it’s useful enough to others, and if there are appropriate (legal, technical) methods to exchange/federate it with other data sources, it becomes the accretion point for even more new data, services and products.

The net-net is that amassing and exposing vast amounts of unique data to third-party ecosystem partners can effectively create Data-as-a-Platform.

Some business model examples

To illustrate what I’ve seen so far, here are a few snippets:

  • An academic textbook renter/distributor is aggregating knowledge about which textbooks are being used by which students at which schools — much the way a commodity exchange monitors prices, demand, and volume. This company is capturing more data about this than any single publisher or distributor could. And, it is essentially disintermediating such traditional players. The value here is to understand the needs of students, academic instructors, plus demand for specific authors and content. Clearly money is to be made from the core business, but the company’s extended value may not be as much its online platform as it is the data it amasses about content, demand, and pricing. This data would be useful to anyone seeking to create derivative content products for students.

GOP war on science = Job killer

by G_ALMIGHTY

Name an industry that can produce 1 million new, high-paying jobs over the next three years.
You can't, because there isn't one. And that's the problem.
Consider a few milestones from Bell Labs: Fax transmission, long-distance television transmission,
photovoltaic solar cells, the transistor, the UNIX operating system, and cellular telephony. Each of these
innovations laid the groundwork for vibrant new industries. The transistor alone is the building block for
computers, consumer electronics, telecom systems, high-tech medical devices, and much more

You make this a political issue

by causeimthesquid

Scientists all over the world have expressed skepticism, or even outright denied it is occurring. Do I need to beat you over the head with examples?
1.Robert M. Carter, geologist, researcher at the Marine Geophysical Laboratory at James Cook University in Australia: "the accepted global average temperature statistics used by the Intergovernmental Panel on Climate Change show that no ground-based warming has occurred since 1998 ... there is every doubt whether any global warming at all is occurring at the moment, let alone human-caused warming."
2. Timothy F

Imminent danger

by DickHero

Will human life become extinct? Yes.
mBlaine's post sounds like John The Baptist: the voice crying in the wilderness. Some people enjoy eschatology and think it scientific. I however believe it is symbolic.
Maybe I'm more nihilistic than mBlaine because I think we're doomed anyway. Danny Elfman sang, 'No one lives forever.' And he's correct. 'So let's have party there's a full moon in the sky; it's the hour of the wolf and I don't want to die.'
It's sounds like mBlaine is having existentialst angst. No doubt about it dude: You will die.
Global Warming? I get tired of science always conventionalizing the obvious

Report: IBM Named #1 Preferred Provider of IaaS Cloud by Enterprises  — Virtual-Strategy Magazine
Ultimately, the report states, players competing in the cloud services market will need to build to the end-state structure of a cloud service provider business model that resembles the automotive factory model of services delivery involving a robust ..

Reframing the fiduciary debate  — BenefitsPro
Rhoades proposes we reframe the argument by shifting the focus from the service provider's business model to the clients' best interests. Furthermore, he suggests we move the venue from the offices of regulators to the kitchen tables of clients.

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