Education business model India
Planting the seeds of change: The Ethiopia Commodity Exchange
This case was written by Lea Stadtler and Gilbert Probst both from University of Geneva, Switzerland. It illustrates the challenging and inspiring journey of Dr. Eleni Gabre-Madhin andher team to realize her dream of establishing a transparent and efficient commodity exchange in Ethiopia. The case describes the integrative approach that provided market institutions to grade quality and set standard, to warehouse and issue warehouse receipts, relay market information to all the relevant actors, coordinate trading, as well as to ensure reliable payment, delivery, and contract enforcement.
The authors also explore the tricky balancing act between the private and public interests in this public-private partnership.
In general, the competition had a winning case in all 14 categories as well as several highly commended cases. The "Best of the Best" category has been evaluated by ecch and the overall winner of the competition is the above mentioned case.
In the category “Inclusive Business Models” there was also a highly commended case:
Schneider Electric in rural India written by Jasjit Singh and Christiane Bode, both at INSEAD, Singapore. This case describes the evolution of Schneider Electric’s efforts to serve the base of the pyramid (BOP) market in rural India. Starting out as part of a stand‐alone corporate social responsibility programme to serve villages with no electricity, these have been integrated over time with a rural business initiative that aims to profit from the long‐term opportunity these markets present.The authors also discuss strategic innovation in the context of a multinational company’s emerging market strategy, or framed more specifically as an attempt to “do well by doing good” in a low‐income rural BOP setting, such as in India.